Category
Getting started
Guides on Getting started.
Selling at a farmers market in Texas: the complete starter guide
Learn which legal path works for your product: cottage food or permitted operations. Understand Texas food rules, navigate agency requirements, apply to farmers markets, and launch your first selling season.
6 min readThe regulars machine: an email playbook for market vendors
Social media rents you an audience; email lets you own one. How to capture signups at the booth without being awkward, send a 20-minute weekly email people actually open, turn subscribers into guaranteed preorders, and keep it all legal and kind.
6 min readFrom cottage kitchen to commercial kitchen: when and how to make the leap
A decision framework for cottage food makers bumping against the limits. The three signs you have outgrown your home kitchen, what actually changes when you go permitted, the four kitchen paths with honest tradeoffs, and a break-even worksheet so you leap on math, not hope.
7 min readWinter farmers markets: how to keep selling year-round
The vendors who sell through winter keep their regulars, capture the holiday season, and start spring with momentum. How to find cold-month venues, adapt your product line, build a booth for the dark and cold, and plan cash flow across a seasonal year.
6 min readSelling produce at a farmers market: from garden to a booth that sells out
Produce plays by different rules than baked goods or crafts: freshness is the product, and the clock starts at harvest. How to plan your growing around market dates, handle the harvest, build an abundant display, and price without racing to the bottom.
7 min readSelling at a farmers market in Florida: the complete starter guide
Your Florida-specific roadmap to selling at a farmers market: the cottage food path, which state agency regulates your product, business and tax basics, applying to markets, and whether to accept SNAP and WIC benefits, with where to confirm every current rule.
7 min readHow to apply to a farmers market and actually get in
Finding the right markets, understanding producer-only rules and vendor caps, filling out a strong application, what managers are really deciding, and how to handle fees, waitlists, and your first acceptance.
6 min readSelling baked goods at a farmers market: from cottage kitchen to sold-out table
A practical guide to selling baked goods: checking what your cottage food law allows, choosing bakes that travel and sell, packaging for freshness and grab-and-go, pricing for the real time baking takes, and a display that makes people stop.
6 min readSocial media for farmers market vendors: turn followers into Saturday foot traffic
A no-nonsense social media plan for market vendors: why the goal is a busier booth not likes, picking one or two platforms, what and when to post, the market-day rhythm, taking better phone photos, and converting followers into in-person regulars.
6 min readHow to get repeat customers at a farmers market
Why regulars are where the real money is, and how to win them: showing up consistently, learning names and orders, building an email or text list you own, simple loyalty perks, taking pre-orders, and always giving people a reason to come back.
6 min readNaming and branding your farmers market business
How a memorable name and a repeatable look quietly grow your booth: what makes a good market business name, checking it is actually available, building a visual identity, telling your story, and carrying the brand across every touchpoint.
5 min readFarmers market booth setup: a display that makes shoppers stop
A step-by-step booth build that makes shoppers stop and walk toward you: weighted canopy, table height and tiers, full abundant displays, prices readable from across the aisle, where to stand, traffic flow, safe samples, and a packable market-day kit.
6 min readWhat to sell at a farmers market: a framework for choosing your product
A five-lens decision framework for choosing a product that actually sells at your market: demand versus competition, margin after your time, shelf life, your unfair advantage, and seasonality, plus how to test cheaply before you commit.
6 min readFrom market stall to wholesale: landing your first accounts
You've got regulars and a product that sells. Here's how to turn that into steady wholesale income, pricing for margin, pitching shops and cafés, and delivering without burning out.
9 min readHow to start selling at a farmers market: rules, costs, and your first Saturday
What a first-time vendor needs before the first market day: one product, the cottage food and license check, a market that says yes, prices that leave a profit, a booth people walk toward, and what to write down after you pack up.
10 min read